How to Optimize Most Important Page On Your Website Video

How to Optimize The Most Important Page On Your Website Video

Optimize Your Website

Optimizing your website begins with optimizing the most visited pages on your website.

In this video and slide show you will learn how to figure out what are the most visited pages on your site and how to optimize them.

We all know that your home page is usually the most visited page on your website, but some people are unaware of how many people are visiting your About Us page.

What pages should we focus on to optimize first?

Are you missing opportunities by not thinking strategically about your About Us page? Most websites also have a Contact Us page, is yours as effective as it can be?

In this webinar we'll discuss the three most visited pages on your website:

• your homepage
• about us page
• contact us page

and how to best optimize them for usability, conversions, and building relationships.

How to optimize your website's important pages - Internet marketing video

How to Optimize the Most Important Pages on Your Site from Hall Internet Marketing on Vimeo.

Slideshow- How to optimize your website's important pages

Optimize the Most Important Pages on Your Website

View more presentations from Hall Web Services

Additional Resources on SEO found on this blog

The following links are to pages on this blog. They contain articles and video training on search engine optimization.

- How important is search engine optimization for Internet marketing

- How to do SEO for an e-commerce website video

- Nine SEO Blogging Tips for Creating Blog Posts

Share this with your friends...click on a button now.

How to Do SEO for E-Commerce Site Video

How to Do Search Engine Optimization (SEO) for an E-Commerce Site - with Rob Snell (7:02) video - by Dr. Ralph F. Wilson

In this video interview e-commerce expert Rob Snell explains how to prioritize the limited time you have to spend on search engine optimization (SEO) for an online store. The key, he says, is to identify your top converting keywords and pages and focus there.

Instead of just looking at only traffic, Snell says, it's important to identify the keywords and phrases that actually result in traffic AND conversions, that is, sales. Then identify which web pages are driving conversions from search engine traffic.

You can determine which of your product pages are in the Google index by typing into the Google search box "site:yourdomainname.com" and Google will list all of your pages in their index.

We found that of about 15,000 products, our top 200 web pages were driving 80-90% of the revenue. So the focus needs to be on the pages that are driving your revenue. Analytics for a Yahoo! show you the revenue for your entry pages. Google Analytics can be configured to track revenue as well.

Then on your homepage, use the top converting keywords to link to your top converting web pages.

How to Do Search Engine Optimization (SEO) for an E-Commerce Site  - Internet marketing video

Rob Snell is author of Starting a Yahoo! Business for Dummies (2006) and can be reached at www.RobSnell.com. This interview was recorded at the Search Engine Strategies (SES) Conference in Chicago in October 2010.

Additional Resources for search engine optimization

- Nine SEO Blogging Tips

- How to optimize your website video tutorials

Be a buddy - share this with your friends...click on a button now.

12