62 steps to the definitive link building campaign | Wordtracker

62 steps to the definitive link building campaign | Wordtracker: "Successful search engine optimization (SEO) requires inbound links from quality relevant websites. Using extracts from their book, Wordtracker Masterclass: Link Building - How to build links to your website for SEO, traffic and response, Ken McGaffin and Mark Nunney here outline the definitive steps in a successful, long term link building campaign.

Search on Google with one of your most popular keywords and you'll likely find millions of results. How does Google decide who comes first? And how can you persuade Google to give you a higher ranking in the results?

Search Google with office furniture, for example (see image below), and there 120 million sites in the results. How do you beat over 120 million other websites?"

Please click on the link in the opening paragraph to keep reading this article.

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